Notice: This Privacy Policy forms part of the legally binding agreement between you and 777bld. By registering an account or using any 777bld service, you acknowledge that you have read and understood this policy and consent to the collection and processing of your personal data as described herein. If you do not agree, you must cease using the platform immediately.
01
Introduction
777bld ("the Platform", "we", "us", "our") operates an online gambling platform providing casino games, sports betting, live dealer games, slots, crash games, and related entertainment services to adult players primarily located in Bangladesh. This Privacy Policy explains how 777bld collects, uses, stores, shares, and protects your personal data when you access or use any aspect of the platform.
This policy applies to all registered players and unregistered visitors who interact with the 777bld platform, including those accessing the site from Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, Barisal, Rangpur, Mymensingh, and all other regions of Bangladesh. It covers all personal data processed through the 777bld website, mobile-optimised site, and any associated communication channels including email and customer support interactions.
This Privacy Policy should be read together with our Terms & Conditions and Responsible Gaming Policy, both of which are available on the 777bld platform. Together, these documents govern the full relationship between you and 777bld. The effective date of this policy is 1 January 2026. We will update this page whenever the policy changes materially and revise the effective date accordingly.
02
Data We Collect
777bld collects personal data only to the extent necessary to operate the platform, verify player identity, process payments, ensure platform security, and comply with applicable legal and regulatory obligations. The categories of personal data we collect are described below.
| Category |
Examples |
Collection Method |
| Identity Data |
Full legal name, date of birth, national ID number, passport number |
Registration form, KYC verification upload |
| Contact Data |
Email address, mobile phone number, residential address |
Registration form, account settings updates |
| Financial Data |
Mobile wallet account references (bKash, Nagad, Rocket, Upay), bank account references, deposit and withdrawal transaction records |
Payment gateway interactions, transaction logs |
| Technical Data |
IP address, device type, browser type and version, operating system, screen resolution, session timestamps |
Automatically collected via server logs and cookies |
| Usage Data |
Pages visited, games played, bets placed, session duration, click paths, feature usage |
Automatically collected via platform analytics |
| Communications Data |
Support ticket content, live chat transcripts, email correspondence |
Customer support interactions |
| Responsible Gaming Data |
Deposit limit settings, self-exclusion requests, cooling-off period records |
Account settings, support requests |
No Sensitive Financial Credentials: 777bld never collects or stores raw payment credentials such as full card numbers, CVV codes, or mobile banking PINs. All payment interactions are processed through secure third-party payment gateways. We store only transaction references and anonymised identifiers necessary for reconciliation purposes.
03
How We Use Your Data
777bld processes your personal data for the specific, lawful purposes listed below. We do not use your data for any purpose incompatible with those stated in this policy without first obtaining your separate consent.
- Account Management: To create and maintain your 777bld account, verify your identity, and provide you with access to all platform features following a successful 777bld Login.
- Payment Processing: To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, and other approved payment methods, and to maintain accurate transaction records.
- Age and Identity Verification: To confirm that you meet the minimum age requirement of 18 years and to verify that your identity matches the details provided at registration, in compliance with our KYC obligations.
- Platform Security and Fraud Prevention: To detect and prevent fraudulent activity, money laundering, bonus abuse, multi-accounting, and other violations of our Terms & Conditions. Technical and usage data are analysed to identify suspicious patterns.
- Customer Support: To respond to your enquiries, resolve disputes, process account requests (including self-exclusion and responsible gaming tool activations), and maintain records of our communications with you.
- Legal Compliance: To comply with applicable anti-money-laundering (AML), know-your-customer (KYC), and other legal obligations, including responding to lawful requests from regulatory or law enforcement bodies.
- Platform Improvement: To analyse usage patterns, conduct performance monitoring, identify technical issues, and improve the quality and range of games and services available on 777bld.
- Responsible Gaming: To monitor player activity for signs of problem gambling behaviour and to support the effective operation of responsible gaming tools including deposit limits, cooling-off periods, and self-exclusion.
- Marketing Communications: To send you promotional emails, bonus offers, and platform news, where you have given your consent to receive such communications. You may withdraw this consent at any time.
04
Legal Basis for Processing
777bld processes your personal data on one or more of the following legal bases, depending on the specific purpose of the processing activity:
- Contractual Necessity: Processing is necessary to perform our contract with you — specifically, to provide the gambling and entertainment services you have registered to access, to process your deposits and withdrawals, and to maintain your account.
- Legitimate Interests: Processing is necessary for our legitimate business interests, including fraud prevention, platform security, anti-money-laundering measures, and platform analytics, provided that those interests are not overridden by your rights and interests.
- Legal Obligation: Processing is required to comply with applicable laws and regulations, including age verification requirements, AML/KYC obligations, and lawful requests from regulatory authorities.
- Consent: Where we rely on your consent — for example, for sending marketing communications — you have the right to withdraw that consent at any time without affecting the lawfulness of prior processing.
05
Data Sharing
777bld does not sell your personal data to any third party. We may share your data with the following categories of trusted third parties only to the extent strictly necessary for the purposes described in this policy:
- Payment Service Providers: Mobile wallet operators (bKash, Nagad, Rocket, Upay) and banking partners receive only the transaction data required to process your deposits and withdrawals. These providers operate under their own privacy and security policies.
- Identity Verification Providers: Third-party KYC and age verification services may receive your identity documents and personal details solely for the purpose of verifying your identity and age in accordance with our obligations.
- Game Studio Providers: Game providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi may receive anonymised session and gameplay data necessary for game delivery, technical support, and RNG certification. These providers do not receive your personally identifiable information for their own marketing purposes.
- IT and Security Providers: Cloud hosting providers, cybersecurity firms, and platform analytics services that support 777bld's technical infrastructure may process your data in the course of providing their services to us under strict confidentiality obligations.
- Legal and Regulatory Authorities: We may disclose your personal data to law enforcement agencies, regulatory bodies, or other competent authorities where required by law, court order, or in connection with an ongoing investigation of suspected fraud or financial crime.
Cross-Border Transfers: Some of our service providers may be located outside Bangladesh. Where personal data is transferred internationally, 777bld takes steps to ensure that appropriate data protection safeguards are in place, including contractual obligations on receiving parties equivalent to those that apply within Bangladesh.
06
Cookies & Tracking Technologies
777bld uses cookies and similar tracking technologies to operate the platform effectively, maintain your session, remember your preferences, and gather aggregate analytics data to improve our services. The types of cookies we use are described below:
- Strictly Necessary Cookies: These cookies are essential for the 777bld platform to function. They maintain your login session after a successful 777bld Login, preserve your account security tokens, and enable core platform features. These cookies cannot be disabled without severely affecting your ability to use the platform.
- Functional Cookies: These cookies remember your preferences — such as your preferred language, game settings, and display options — so that you do not need to reconfigure them on each visit.
- Analytics Cookies: We use aggregated, anonymised analytics data to understand how players navigate the platform, which games and features are most popular, and where technical issues occur. This data helps us improve the 777bld experience. Individual players are not identified in this analysis.
- Security Cookies: Certain cookies are used specifically to detect and prevent fraudulent activity, protect against account takeover attempts, and support our anti-money-laundering monitoring systems.
777bld does not use advertising cookies or cross-site tracking cookies that follow your activity across unrelated third-party websites. You may manage cookie preferences through your browser settings; however, disabling strictly necessary cookies will impair your ability to use the platform.
07
Data Retention
777bld retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable legal obligations. Our general retention periods are as follows:
- Account and Identity Data: Retained for the lifetime of your active account plus a minimum of 5 years following account closure, to comply with AML and KYC record-keeping obligations.
- Financial Transaction Records: Retained for a minimum of 5 years from the date of each transaction, in accordance with financial record-keeping best practices.
- Customer Support Records: Retained for 3 years from the date of the last support interaction, to allow for dispute resolution and quality assurance purposes.
- Technical and Usage Data: Retained in aggregated or anonymised form for up to 2 years for platform analytics and security monitoring purposes.
- Responsible Gaming Records: Self-exclusion and cooling-off records are retained indefinitely to prevent reactivation of excluded accounts during the specified exclusion period and to support compliance with responsible gaming obligations.
- Marketing Consent Records: Retained until you withdraw your consent or for 2 years following your last interaction with our marketing communications, whichever comes first.
Anonymisation: Where retention of identifiable personal data is no longer necessary, 777bld may retain anonymised or aggregated data derived from your personal data indefinitely for statistical and analytical purposes. Anonymised data cannot be used to identify you and does not constitute personal data under applicable privacy standards.
08
Data Security
777bld employs a comprehensive set of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security framework includes:
- SSL 256-Bit Encryption: All data transmitted between your browser or device and the 777bld platform is protected by SSL 256-bit encryption, the same standard used by leading global financial institutions.
- Access Controls: Access to personal data within 777bld is restricted on a strict need-to-know basis. Staff members with authorised access are bound by confidentiality obligations and receive regular data protection training.
- Secure Data Storage: Personal data is stored on secured servers with appropriate physical, network, and application-level security controls in place. Sensitive data fields are stored in encrypted form.
- Regular Security Reviews: 777bld conducts regular internal security reviews and vulnerability assessments to identify and address potential weaknesses in our platform and infrastructure.
- Incident Response: In the event of a data security incident that poses a risk to your rights, 777bld will take prompt remedial action and notify affected players in accordance with applicable obligations.
Your Responsibility: While 777bld takes every reasonable step to protect your data on our end, you also play an important role. Keep your 777bld Login password strong, unique, and confidential. Do not share your login credentials with anyone. If you suspect your account has been accessed without your authorisation, contact
[email protected] immediately.
09
Your Rights
As a player on the 777bld platform, you have the following rights with respect to your personal data. To exercise any of these rights, please contact our support team at [email protected] (plain text — not a clickable link). We will respond to all valid requests within a reasonable timeframe.
- Right of Access: You have the right to request a copy of the personal data 777bld holds about you, together with information about how it is being used and with whom it has been shared.
- Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or updated. You may update most account details directly through your account settings following your 777bld Login.
- Right to Erasure: In certain circumstances, you have the right to request the deletion of your personal data. This right is subject to exceptions, including where retention is required for legal compliance or the establishment, exercise, or defence of legal claims.
- Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data in certain circumstances — for example, while we investigate a dispute about the accuracy of your data.
- Right to Data Portability: Where processing is carried out by automated means on the basis of your consent or a contract with you, you have the right to receive your personal data in a structured, commonly used, machine-readable format.
- Right to Object: You have the right to object to the processing of your personal data where we rely on legitimate interests as our legal basis. You also have an unconditional right to object to the processing of your data for direct marketing purposes.
- Right to Withdraw Consent: Where processing is based on your consent, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
10
Children & Minors
777bld is strictly an adults-only platform. We do not knowingly collect or process personal data from any person under the age of 18. Registration on 777bld is prohibited for individuals under 18 years of age, and we apply robust age verification procedures to enforce this restriction.
If we become aware that we have inadvertently collected personal data from a person under 18, we will take immediate steps to delete that data and close the associated account. Any funds deposited by an underage player will be returned to the source payment method after verification, less any applicable processing fees where permitted by applicable law.
18+ Only: If you are a parent or guardian and believe that a minor in your care has registered on 777bld, please contact us immediately at
[email protected] (plain text). We take underage access extremely seriously and will investigate and act on all such reports with urgency.
11
Third-Party Links
The 777bld platform may contain references to third-party game studios, payment providers, and sports data suppliers. While 777bld carefully selects its business partners, we are not responsible for the privacy practices of any third-party organisation. If you interact directly with a third-party service — for example, by using your bKash app to authorise a payment — your data will be governed by that third party's own privacy policy.
We encourage you to review the privacy policies of any third-party services you interact with in connection with your use of 777bld. 777bld accepts no liability for the data practices of third-party providers or platforms.
12
Policy Updates
777bld reserves the right to update, amend, or replace this Privacy Policy at any time. When we make material changes, the updated policy will be published on this page with a revised effective date. For significant changes that materially affect how we use your personal data, we will additionally notify registered players via the email address associated with their account or through an in-platform notification.
Your continued use of the 777bld platform after the publication of an updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with the updated policy, you must stop using the platform and may request closure of your account by contacting our support team.
We recommend that you review this Privacy Policy periodically to stay informed of any changes. The effective date displayed at the top of this page and in the hero section will always reflect the date of the most recent substantive revision.
13
Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 777bld handles your personal data, please contact our dedicated support team using the details below. All privacy-related enquiries are handled with strict confidentiality.
- Support Email: [email protected] (plain text — not a clickable link)
- Response Time: We aim to acknowledge all privacy-related enquiries within 48 hours and to provide a substantive response within 10 business days of receipt.
- Support Hours: Our support team is available during peak Bangladesh Standard Time (BST, UTC+6) hours.
- Language: Support is provided in English. Our team is familiar with the Bangladesh market and can assist players from Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, Barisal, Rangpur, Mymensingh, and all other regions.
This Privacy Policy was last reviewed and updated on 1 January 2026. 777bld thanks you for taking the time to read this document. Your trust is important to us, and we are committed to protecting your personal data with the highest standards of care and security.